Designing Your Homepage-Things to Be Aware of

Although it is very vital that you pay attention to all of your website's design, you attention to your homepage's design is very much needed.

When they come to your website, your visitors will see the homepage first before anything else. It acts as the face of your business and helps you build your brand. In a way, it's the homepages happen to be the most valuable real estate today. This is because the homepage will indicate how much potential your website has in the long run. This article will discuss the things that can be done to make your homepage much better ultimately.

When visitors first come to your site, it's purpose should be obvious. Simply put, make your website's purpose clear on your homepage. A simple way to showcase your purpose and help your visitors understand the goal behind your website is to use a proper slogan or a tagline that goes with your logo. Internally, this tagline is a mission statement for your company, but externally it represents what your website does and tells your visitors your main purpose. The slogan will be what visitors associate with you so it should be something that represents your website while connecting with your visitors.

Therefore, using a creative tagline is definitely a must on your homepage.

Your homepage should always carry fresh content, or else it will be hard to increase the sticky rate of your site.

You can easily achieve this by adding self updating features that talk about the 'Latest News', 'New Products' and the 'Latest Testimonials' from your customers. These certain features can be seen on websites that are powered by databases and on websites that work with content like Wordpress. Another good idea is to use RSS feeds to update your homepage with the latest content, aggregated from various places. Having self updating info on the homepage ensures that your information is specific and new.

Your homepage is the ideal place to showcase any deals or promotions you've currently got running. Your visitors will assume anything displayed on your homepage is important and will be more likely to check out any deals they find there. You can use both banner ads and text links to highlight it. In addition to making your homepage attractive, you should also add external things that will give your visitors a peek at available opportunities. This allows you to build your business and adds value to your homepage.

These are just some ways to optimize your homepage so you can increase your conversion rate and get more leads. Just altering your homepage the right way, you'd be able to increase the overall response rate you receive from your website.

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